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Funnel Fundamentals: Unlocking more time and power for your business

Automate your business with funnels – It’s easier than you think!

Funnel Fundamentals: Unlocking more time and power for your business

Automate your business with funnels – It’s easier than you think!

If you’ve been around the block a few times, you’ve probably heard about funnels, but you’re still not sure what they are or how they would work for your business.

Here’s the truth: funnels are part of every business, whether you like it or not. Some are designed and streamlined to work for you, while others happen organically.

There’s no right or wrong way, but there is an easier way.

If you’re tired of going in circles trying to sell your products or services, and every sale feels like a struggle—chaotic, time-consuming, and unpredictable—it’s time to implement a more efficient system.

Your business deserves better.

Imagine waking up every day to find your inbox filled with notifications of new customers, booked consultations, or sales rolling in.

You’re no longer scrambling to figure out where your next lead will come from or how to piece together the steps to turn a casual visitor into a paying customer. Your business runs smoothly, your sales process is consistent, and you finally have the time to focus on growth rather than feeling stuck in a constant hustle to make each sale happen.

For many business owners, this scenario feels like a distant dream. Instead, you might be experiencing the all-too-familiar chaos: manually following up with prospects, sending invoice reminders, or spending endless hours trying to engage potential customers on social media.

Every day feels like you’re pushing a boulder uphill, and even when you make a sale, it often comes at the cost of your time and sanity. Your process is inconsistent, exhausting, and leaves little room for growth.

But it doesn’t have to be this way.

The problem isn’t your product, your service, or even your marketing—it’s your system.

Without a clear, automated process guiding your customers through a well-designed journey, you’ll always be putting out fires instead of scaling your business.

What you need is a funnel—a carefully crafted, automated system that captures interest, nurtures leads, and turns them into paying customers without you needing to be hands-on every step of the way.

Funnel Fundamentals is about to change everything (don’t worry, you’ll see it’s actually easy!)

This program takes the guesswork out of setting up automated funnels by providing step-by-step guidance, tools, and explanations.

It’s designed to help you understand the customer journey, giving you a clear overview of how different funnels work together to create a powerful, seamless sales process.

Plus, you’ll have the ability to track and measure your results, so you can see what’s working, what isn’t, and make improvements accordingly.

You’ll no longer have to wonder what to do next, how to set up your funnels, or what the customer journey should look like.

With Funnel Fundamentals, you’ll understand exactly how to map out each stage of your sales process and implement it with ease. This resource provides you with the exact steps to:

Consistently Attract Leads

Instead of relying on sporadic efforts or exhausting yourself with manual outreach, you’ll have a system that works 24/7 to bring in new potential customers.

Nurture Prospects Automatically

Once you’ve captured someone’s interest, your funnel will do the heavy lifting, building trust and guiding them seamlessly towards a purchase.

Convert More Sales

With a streamlined process, your customers will find it easy to say “yes” to your offer, leading to higher conversion rates and less time wasted chasing cold leads.

Retain and Upsell Existing Customers

Your funnel doesn’t stop at the first sale. It continues to nurture relationships, encouraging repeat business and increasing customer lifetime value without extra effort from you.

Picture this…

You’ve built a funnel for your local service business. A potential client searches online for the services you provide, and thanks to your optimised funnel, they’re met with a landing page offering a valuable free guide in exchange for their email address. They download the guide, and over the next few weeks, they receive automated emails that educate them on the benefits of your services, showcase testimonials from happy customers, and offer a special discount. By the time you follow up, they’re already primed and ready to book—no hard sell needed.

Or perhaps you’re a coach selling a digital course. With your new funnel in place, people who express interest by joining your waitlist are automatically sent a sequence of emails that not only keep them engaged but also provide value, addressing their pain points and sharing snippets of your program’s content.

By the time enrollment opens, they feel confident about investing in your course because your funnel has answered their questions and removed their hesitations.

This is what Funnel Fundamentals will do for you

It will turn your chaotic, manual sales process into a well-oiled machine that consistently delivers results, freeing you up to focus on what truly matters—growing your business, innovating new products, or simply enjoying the freedom that entrepreneurship should offer. You’ll save countless hours and reduce stress, knowing that your funnels are strategically designed to handle every stage of the customer journey on autopilot.

Instead of guessing, you’ll be able to measure. Instead of scrambling, you’ll be scaling.

With Funnel Fundamentals, you’re not just learning about funnels—you’re gaining a system that transforms your business into an engine that works for you, even while you sleep.

Say goodbye to uncertainty and hello to a streamlined, automated, and predictable business model. Now is the time to unlock the potential of your business with Funnel Fundamentals.

If you’re a business owner who’s still attracting clients and selling to them in an ad-hoc, manual way—or if you’ve transitioned to selling digital products or programs, but the sales still feel haphazard—this resource is for you.

Funnel Fundamentals is your step-by-step guide to building efficient, automated funnels that will help you scale, no matter what stage of business you’re in.

Get Access Now for Just $47!

Inside you’ll receive

Comprehensive funnels video training

Plus:

Customer avatar worksheet

Funnel planning checklist

Funnel blueprint templates for:

✅ Simple Funnel:
The foundation for any business.

✅ Digital Product Funnel:
Turn your knowledge into revenue.

✅ SLO (Self-Liquidating Offer) Funnel:
Break even on ad spend while acquiring new customers.

✅ Membership Funnel:
Build recurring revenue through memberships.

✅ Service Provider Funnel:
Streamline your client acquisition and onboarding.

✅ Local Business Funnel (Simple):
Capture leads in your local market.

✅ Local Business Funnel (Automated):
Maximise efficiency with automation.

✅ Tools & Resources:
Everything you need to create, launch, and optimise your funnel.

Funnel email templates

Landing page copywriting guide

Tracking & analytics guide

Funnel traffic sources checklist

Sales copy template

Funnel audit checklist

With Funnel Fundamentals, you’ll no longer struggle to find time for marketing, implement efficient processes, or map out the customer journey. You’ll learn to:

Automate Your Sales Process: Free up time and reduce manual work by automating key steps in your sales funnel.

Boost Conversions: Guide customers through a well-structured path that leads to more sales.

Save Time and Energy: Stop fumbling through sales tasks and get a clear plan for success.

Scale Your Business: Grow with confidence knowing that your funnels are designed to support expansion.

Meet your funnel expert

Hi, I’m Bianca McKenzie

I love working with purpose driven entrepreneurs who have a service, course or program that leaves a legacy.

I’ve been working as a marketing strategist for over two decades, and as a Meta advertising specialist for 10 years, helping businesses just like yours streamline their customer acquisition and sales processes.

With Funnel Fundamentals, I’ve distilled all my knowledge and expertise into an easy-to-follow system that makes automated funnels accessible to everyone, even if you’re not a tech expert.

Get Access Now for Just $47!

Comprehensive funnels video training

Plus:

Customer avatar worksheet

Funnel planning checklist

Funnel blueprint templates for:

✅ Simple Funnel:
The foundation for any business.

✅ Digital Product Funnel:
Turn your knowledge into revenue.

✅ SLO (Self-Liquidating Offer) Funnel:
Break even on ad spend while acquiring new customers.

✅ Membership Funnel:
Build recurring revenue through memberships.

✅ Service Provider Funnel:
Streamline your client acquisition and onboarding.

✅ Local Business Funnel (Simple):
Capture leads in your local market.

✅ Local Business Funnel (Automated):
Maximise efficiency with automation.

✅ Tools & Resources:
Everything you need to create, launch, and optimise your funnel.

Funnel email templates

Landing page copywriting guide

Tracking & analytics guide

Funnel traffic sources checklist

Sales copy template

Funnel audit checklist

“I’ve known for a long time that Bianca is my go-to person for all things Facebook advertising and recently I finally hired her for some one-to-one coaching. I learnt SO much in a short time and loved how she could explain all the intricacies so beautifully; I also felt empowered by all the knowledge she’s gleaned from managing so many varied Facebook advertising campaigns. The only thing I regret is not having done this sooner!”

Amanda Kendle

Funnel Fundamentals 100% Risk-Free!

If you feel like you don’t get 10x the value from the training, you can email me anytime within 14 days and I will happily give you a full refund.

Have questions? I have answers

What do you mean by Funnel Fundamentals?
Funnel Fundamentals is a comprehensive resource designed to simplify the process of setting up sales funnels for any business, making it easy to automate customer acquisition and sales.
How does Funnel Fundamentals help me streamline my customer journey?
It guides you step-by-step through the creation of different types of funnels, from lead generation to sales, and provides tools to automate and optimise each stage.
Can Funnel Fundamentals help me save time?
Absolutely. By automating repetitive tasks and optimising your sales process, you’ll free up time to focus on other critical areas of your business.
What does automation of funnels mean?
Automation allows you to set up systems that run on their own, reducing manual tasks and ensuring that every lead is followed up with at the right time.
What kind of services/programs can I create to generate income?
With the funnels covered in Funnel Fundamentals, you can sell digital products, membership programs, consulting services, or even automate local service bookings.
What if I encounter any technical issues while using Funnel Fundamentals?
The course includes troubleshooting guides, access to support resources, and step-by-step tutorials to help you overcome any hurdles.

Why wait any longer?

Leverage Funnels Now

Transform your business by embracing the power of funnels. Get started with Funnel Fundamentals and unlock more time and growth potential for your business.

You’re already investing your talent, energy, and time into your business—don’t let another day slip away trying to figure this out on your own.

With Funnel Fundamentals, you’ll have a clear roadmap to map out, build, and optimise your funnels. Save time, reduce chaos, and focus on scaling your business.

Automate your customer journey and build the perfect funnel with Funnel Fundamentals.

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