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3 Reasons why you should grow a Facebook fan base

As a business owner, you might be slightly confused by Facebook, frustrated or loving it. Most people know that they should probably be on Facebook but they simply don’t have time or can’t keep up with the changes Facebook constantly makes. As a marketer I highly...

3 Things you must do to be successful on Instagram

With Instagram on the rise, many businesses don’t want to be left out so they jump on the bandwagon. Rightly so, because it’s a fabulous tool to connect with your audience. It is said that Instagram has the highest engagement out of all the social media networks. But...

Advantages & risks of using social media

If you’ve been reading along here for a while you will know that social media offers great marketing opportunities for businesses of all shapes and sizes. In Australia alone more than 13 million people use social media, with 45% saying they use it once a day and 17%...

How to use Facebook Graph Search

As a business owner, are you curious to know what the interest and favourite pages are of your tribe? Would you like to know? Because knowing means that you will always be able to post content they will love! Or what about knowing which groups they have joined so that...

How to be more productive using social media tools

If you’ve been reading along for a while here, you know that a lot of my productivity is because I use tools to schedule my social media posts. Of course I’m on social media a couple of times a day as well to monitor and engage, but if I’m unable to hop online at a...

Social media, marketing & productivity tips and tools

Wow! That’s all I can say about the amount of apps and tools out there today to help us in our businesses. I’m sure there are 1000’s of tools that do similar things, so how do you choose what’s good or not? The way I choose my tools is usually by popularity or...