New School of Marketing Podcast
Marketing wisdom for service providers, local businesses, course creators and membership owners.
Preparing the next generation of Paid Ads Managers with Jody Milward
In today's episode I'm talking with Jody Milward, former Private Investigator and 2 x 7 Figure business owner. Jody is my personal ads mentor and we're talking about preparing the next generation of Paid ads managers. We dive into:- What made Jody want to train ads...
Unconventional and cost-effective marketing tactics for business
I want to talk about unconventional, or maybe not so unconventional, but maybe more forgotten and cost effective marketing tactics for business. So we're all familiar, really familiar, with social media, marketing and websites, but that's not where marketing starts or...
5 Marketing tactics to grow your email subscriber list
Today I want to talk about 5 marketing tactics to grow your email list. I often talk about list building and having an email list and today I’m going to go deeper into it. In my opinion, and I have to add that this opinion is backed up by statistics, so in my opinion...
How you can be a Mum and have a successful business with Renae O’Neill
In this jam-packed episode I speak with Renae O'Neill about being a mum and having a successful business. As I'm really only just starting the journey and Renae is further along in her motherhood journey I picked her brain on what's to come and got tips that I will...
Leveraging Facebook Messenger as a marketing channel for business
I’d like to chat about an underused tool today. Or maybe it isn’t in your business, but I want to chat about Facebook messenger. Are you using Facebook messenger for your business? And if you are, how are you using it? It’s quite a handy tool, but sometimes it feels...
Making data-driven decisions from your Facebook advertising analytics
In this episode I want to talk about data and using it to make decisions in your business. Data is a super powerful asset but lots of people seem to either ignore it or aren’t sure what to do with it (so they ignore it, haha). Firstly, what are data driven decisions?...
Maximising ROI with Facebook advertising
In this episode I’d like to talk about ROI and Facebook ads. ROI, which stands for return on investment, is a tricky one and one that everyone seems to talk about. Everyone wants to get a return, aka sales and money for their investments and rightly so. What does...
Ethics and etiquette for social media with Deborah Wallace
Ever thought about Public Relations in the social media arena? No? Neither had I, so I was super excited to learn more about this when I met Deb Wallace at a local event. I invited Deborah on the podcast to tell you (and me) more about PR in the online space and how...
The importance of compelling copy and creative for Facebook ads; and how to create yours
You’ve probably noticed how busy the online landscape is. Especially now that Meta has added a new platform, Threads. If you haven’t yet jumped on and know what it is, it’s basically similar to Twitter. There’s no need for polished images or perfectly written...