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New School of Marketing Podcast

Marketing wisdom for service providers, local businesses, course creators and membership owners. 

5 Facebook Ads lessons from a Facebook Ads strategist

5 Facebook Ads lessons from a Facebook Ads strategist

It's the last episode of 2023! Wow, what a ride it was and I'm so grateful to you for being a part of it. Inside this episode I'm sharing 5 lessons with you that will, hopefully, demystify Facebook & Instagram ads somewhat for you. I've been running ads for over 9...

A deep dive into the effectiveness of Facebook Ads

A deep dive into the effectiveness of Facebook Ads

Ever wondering how effective Facebook ads really are? Inside this episode I take an  honest look at how Facebook ads can work for your business. In short, yes they work, but not as you may expect.  Marketing always works, but it might not always work straight away....

Doing good business with Skye Cusack

Doing good business with Skye Cusack

[⚠️ Trigger Warning - This episode has content that may be confrontational for some] This episode is a big one! I speak with fellow marketer Skye Cusack from BluSkye Marketing about lots of topics. We speak about:- Copywriting- Business ethics- Business for good- Self...

Planning your Facebook Ads for the New Year

Planning your Facebook Ads for the New Year

It’s that time of year. I’m more than ready to wrap this year up but I have two busy weeks ahead before I’ll wind down.  I’m not sure if you’re like me, but I have already started planning for 2024 and in this episode I want to talk about how Facebook advertising fits...

When, why, and why not to outsource your Facebook Ads

When, why, and why not to outsource your Facebook Ads

To outsource or not to outsource your ads? It's a question I often get asked and I understand that maybe you think running Facebook ads is hard, or maybe you just don’t want to do them. That’s totally ok. Listen up, because inside this episode I’m going to give you...

Workshops and events to market your business

Workshops and events to market your business

As a business owner myself I’m always thinking about ways to market my business, as well as helping clients market their business. Since moving to Tasmania and becoming a mentor for the government supported Digital Solutions program I have learned that people in my...

Communicating the value of your offers

Communicating the value of your offers

In the world of marketing, communicating the value of your products or services is a skill that can make or break your success. Customers are always looking for solutions that meet their needs, and they want to understand why your offering is the best choice. This is...