New School of Marketing Podcast

Every marketer I know will talk about how it's incredibly important to know your customer. In this episode I talk with fellow marketer Amy Annetts about getting under the hood of your business is the best thing you can do and why. We dive into customer personas and...

When you start running Facebook and/or Instagram ads you’ll be getting tons of data that you might not quite understand or know what to do with. So I’d like to talk about which advertising metrics you need to watch. Of course it all depends on what you’re trying to...

Clubhouse is taking the business world by storm and many business owners are taking the opportunity it offers. One early adopter of Clubhouse is Kate Toon and in today's episode we talk all things Clubhouse. Learn more about the platform, hear how Kate is using it for...

Facebook advertising can be a little daunting when you don't know where to start. There are a few things that you need to know before you dive in. In this episode I talk about where to start with Facebook ads and what you need to do first. The resources mentioned in...

If you’re starting your business or thinking of starting one, this episode is jam packed full of gold nuggets for you.   Kerry and I talk about DIY marketing for small businesses. We talk about the best starting point, what marketing tactics and platforms to...

Facebook ads can help you with attracting new customers, as long as you think about how you want to go about this. So in this episode I want to talk through 3 ways to use Facebook ads to grow a waitlist of clients. This episode is most relevant to people with service...

In today's episode I talk to Sam Winch, the queen of course creation. We dive deep into the topic of turning content into courses, looking at what content is vs content as a course, we talk about course creation and how you can get started on your own course, we talk...

This is it. The end of the year. The last episode of 2020. When we started this year I actually didn’t know that I was going to launch a podcast. Honestly, I normally plan everything very carefully but this year has thrown everyone some curveballs I think, and I had...

In this episode I sit down with money mindset coach Caroline Labour. We talk about how your money blocks are putting a ceiling on your business success and go deep into what money blocks are, how they begin, how everyone has them and what you can do to successfully...