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New School of Marketing Podcast

Marketing wisdom for service providers, local businesses, course creators and membership owners. 

How to improve your website to improve your conversion rate

How to improve your website to improve your conversion rate

In today’s episode I want to talk about how you can improve your website to improve your conversion rate. I’ll be focusing on e-commerce stores here, but if you’re a coach or have a service based business, this could apply to you too.  When we talk about conversion...

[Replay] The importance of list building before launching

[Replay] The importance of list building before launching

Another star episode from the archives.  This episode is specifically for those who create and launch online courses but also for those who run service based businesses, are coaches or run group programs.  For as long as I’ve had my business, which is over 6 years...

2022 Marketing predictions

2022 Marketing predictions

Welcome to the New School of Marketing podcast. This is the last episode of the year and I want to say a big thank you to everyone who has tuned in this year. I really love creating this content for you and I hope that it has been helpful for you in your marketing...

What you need to do now for marketing success in 2022

What you need to do now for marketing success in 2022

For the past few weeks I’ve been looking at my business and thinking about what I’d like to do in 2022 and what I’d like to stop doing. It’s a great time for a stocktake and then plan for the year ahead. So let’s look at the future… but first, we need to reevaluate...

5 Reasons for running Facebook Ads campaigns in 2022

5 Reasons for running Facebook Ads campaigns in 2022

As a boutique agency that manages a number of clients’ Facebook and Instagram advertising campaigns we’re all for advertising. A larger number of people are using social media, and with that the number of business using social is rising too. This means it’s getting...