New School of Marketing Podcast
Marketing wisdom for service providers, local businesses, course creators and membership owners.
[Replay] 3 Ways to use Facebook advertising to grow a waitlist of clients
[Replay] This episode was another favourite.Facebook ads can help you with attracting new customers, as long as you think about how you want to go about this. So in this episode I want to talk through 3 ways to use Facebook ads to grow a waitlist of clients.This...
[Replay] Should you run Facebook & Instagram ads in your business?
Another replay for you to enjoy. I get asked this question a lot, so here's my answer. Should you run Facebook & Instagram ads in your business? I get asked this question quite often, and because I get paid to manage people’s Facebook ads you might think that I...
How to improve your website to improve your conversion rate
In today’s episode I want to talk about how you can improve your website to improve your conversion rate. I’ll be focusing on e-commerce stores here, but if you’re a coach or have a service based business, this could apply to you too. When we talk about conversion...
[Replay] Amplify Your Online Advertising with Pinterest Ads with Rose Guthrie
This episode was a past favourite, thank you all for listening in. In this episode I speak with Rose Guthrie about Pinterest ads, or Promoted Pins. Rose is both a Facebook and Pinterest advertising strategist, so she’s well positioned to give us a good look into both...
[Replay] The importance of list building before launching
Another star episode from the archives. This episode is specifically for those who create and launch online courses but also for those who run service based businesses, are coaches or run group programs. For as long as I’ve had my business, which is over 6 years...
[Replay] Building a profitable product based business with Melissa Robbins
This is one of my most downloaded episodes and deserves to be bumped up. Enjoy! This episode is for all my listeners with a product based business or aspiring product based business owners. I talk with Melissa Robbins from the Lot Co about building a profitable...
2022 Marketing predictions
Welcome to the New School of Marketing podcast. This is the last episode of the year and I want to say a big thank you to everyone who has tuned in this year. I really love creating this content for you and I hope that it has been helpful for you in your marketing...
What you need to do now for marketing success in 2022
For the past few weeks I’ve been looking at my business and thinking about what I’d like to do in 2022 and what I’d like to stop doing. It’s a great time for a stocktake and then plan for the year ahead. So let’s look at the future… but first, we need to reevaluate...
5 Reasons for running Facebook Ads campaigns in 2022
As a boutique agency that manages a number of clients’ Facebook and Instagram advertising campaigns we’re all for advertising. A larger number of people are using social media, and with that the number of business using social is rising too. This means it’s getting...