by admin | Sep 21, 2021 | Podcast
The more I speak to people about Facebook and Instagram ads, the more I realise that there is still so much mystery around this amazing way to support your business growth. Facebook ads are not rocket science but I know that many of you are unsure about what it could...
by admin | Sep 14, 2021 | Podcast
I’m not sure if you set goals in your business and if you specifically set marketing goals, but hopefully after today’s episode you will. I generally do my planning and goal setting in November/December of the previous year, although this year I was a bit late because...
by admin | Sep 7, 2021 | Podcast
In today’s podcast episode I want to talk about tracking your Facebook ads. What I’ve noticed is that since the Apple iOS updates last year, tracking isn’t as accurate in Facebook ads manager. In a way it’s not surprising because when people opt-out of tracking it’s...
by admin | Sep 2, 2021 | Podcast
In this episode I want to talk about Facebook ad objectives; what are the options and which one do you choose? Before you pick any of the options that Facebook offers you, you need to be crystal clear on your goal for your campaign. What do you want to achieve with...